Topping sales again! Strong Giant Color captures the first place in LED display sales, demonstrating the kingly demeanor with channel advantages.

Recently, the globally renowned technology research institute Omdia released a new report titled "LED Display Product Shipment Analysis - China - 2023". The data shows that in 2023, Strong Giant Color's LED display and module board product sales both ranked first*.

Since its establishment in 2004, Strong Giant Color has been committed to the deep cultivation and development of LED display technology. With its outstanding market performance, Strong Giant Color has consistently held the top position in LED display sales and has been acclaimed by the industry as the "King of LED Display Shipments*". Behind this brilliant achievement, it is not only due to its 20 years of brand accumulation, leading production capacity, and excellent product quality, but also thanks to its adherence to the "Channel is King" marketing strategy, which has built an unparalleled channel advantage.

Over the years, Strong Giant Color has adhered to the marketing strategy of "Channels are King," unwaveringly building a comprehensive and solid channel network across the country. In 2023, the headquarters proposed a new strategic guideline of "Channel Depth, Service Wins." Since then, Strong Giant Color has been advancing on multiple fronts, steadily promoting the in-depth layout of channels and the optimization and improvement of the system, continuously expanding the breadth and depth of LED display popularization, and consolidating channel strength.

In terms of channel construction, Strong Giant Color has accelerated the completion of more than 200 LED display image stores from first-tier to second and third-tier cities; significantly expanded the channel service radius, achieving nationwide coverage from province to city and county at the third level, thereby quickly providing professional pre-sales, in-sales, and after-sales services; and created a national spot supply model, helping users to purchase screens quickly and ensuring the efficient delivery of products, further expanding market coverage.

In terms of channel management, through effective management and empowerment mechanisms, Strong Giant Color provides policy support, operational management, order management, and technical training to channel partners, enhancing their service capabilities and jointly creating a broader market prospect. At the same time, the standardization and professionalization of services also bring a better purchasing experience to users, helping them to "buy accessible, affordable, and with confidence," further improving the efficiency of "customer acquisition" and "order closing" for channel partners, achieving a win-win situation.

After a series of efforts, significant phased results have been achieved. The company has established 66 offices nationwide, with more than 150 provincial-level distributors and over 200 project distributors, forming a vast and stable sales network. In addition, Strong Giant Color also has more than 30,000 brand service providers, and its products are sold to over 130 countries and regions worldwide, achieving global brand popularity.

It is precisely the high regard and continuous investment in channel depth construction that has enabled Strong Giant Color to take the lead in fierce market competition and set new sales records.

Over the past 20 years, Strong Giant Color has focused on comprehensive development in terms of production capacity and efficiency, products, quality, and branding. The company has invested heavily in the construction of an LED optoelectronics industrial park, actively responded to the call for intelligent manufacturing, introduced a new intelligent production line, achieved a 98% automation coverage rate, and has a monthly production capacity of up to 4 million units, ensuring delivery; it strictly controls product quality, with 100% aging and 100% qualification guarantees; it has 9 major product lines with more than 200 products, and continuously introduces new products to meet customers' diverse needs; it focuses on brand building, promoting the brand through online and offline channels, enhancing brand influence, and strengthening market competitiveness.

With deep channel development, service advancement, intelligent manufacturing, and brand enhancement, multiple measures have been taken. Winning the dual crowns of LED display sales and module board product sales not only highlights the outstanding strength of Strong Giant Color as the "King of LED Display Shipments*", but also fully affirms its channel advantage position.

Standing at a new starting point, Strong Giant Color will carry the grand dream of "creating a world-class great company", continue to leverage its channel advantages, delve deeply into the market, comprehensively enhance service capabilities and brand strength, and bring users even better products and services.

*Data source: Omdia "LED Display Product Shipment Analysis - China - 2023"

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